I lead communications for consumer and technology companies operating in high-visibility, high-stakes environments — from product launches and cultural campaigns to crises, leadership transitions, and policy debates.

Currently, I lead North American communications at Proton, a global privacy company serving 100M+ users. I shape how the company shows up across U.S. media and public discourse, translating complex issues like surveillance, encryption, and Big Tech’s influence into clear, defensible narratives people can understand and act on.

I’ve advised global brands and mission-driven organizations through IPOs, executive transitions, high-stakes issues, and campaigns that shift perception and keep brands relevant. That work includes repositioning Grindr for Gen Z, expanding Marriott’s LoveTravels globally, and helping Nike connect purpose to action across equity, sustainability, and innovation — especially where audience trust and cultural context are critical.

I’ve also worked with brands including Target, Canon, TED, Levi Strauss & Co., YITTY, and the National Park Foundation, advising teams in high-pressure environments where the story — and how it lands — matters.